01 · Listing workflow
2 days → 1 hr
Product listing workflows that used to consume two full days of senior time now run in about an hour.
Our story
We got tired of watching smart people do dumb work.
Headroom Consulting exists for one reason: professional services firms are bleeding capacity on work that AI should be handling. We build AI systems that give your team back hundreds of hours every month, without replacing anyone.
Why we started
Built from the inside out.
Headroom didn't start as a consulting company. It started inside our own agency.
We were running a multi-brand Amazon marketing agency, managing listings, PPC campaigns, lead generation, brand audits, and client onboarding. The work was high-quality, but the process was brutal. Senior people were buried in repetitive execution. Margins were tight. Hiring more people just added more cost without solving the underlying problem.
So we started automating. Not with off-the-shelf tools or surface-level ChatGPT prompts, but with purpose-built AI workflows wired directly into the tools our team already used.
Within weeks, tasks that took days were done in hours. Entire workflows that required full-time attention were running on autopilot. We didn't just save time, we fundamentally changed how work got done.
That's when we realized: every professional services firm has this same problem. They're paying their most expensive people to do their lowest-value work. And most of them don't even know how much capacity they're sitting on.
Headroom was built to fix that.
Proof of concept
We tested it on ourselves first.
Before we ever offered this to a client, we deployed AI systems inside our own agency. The results changed how we hire, scope, and price every engagement we run today.
02 · Campaign management
Hours → 30 min
Daily campaign management dropped from hours of manual work to a 30-minute review.
03 · Lead generation
100+ hrs/mo
Over 100 hours per month recovered from lead generation alone, and that was just one workflow.
This is where Headroom started: solving our own capacity problems. It's why we build differently than consultants who've never operated the systems they recommend.
Meet the founder
Karim Bou Younes
An engineer who learned how to sell, then learned how to build businesses.
Founder & CEO
Karim holds a degree in Computer and Communications Engineering, where he cut his teeth building production software before moving into business.
After graduating, he spent five years in high-ticket sales, working as a Business Development Rep and Manager across multiple companies. He personally closed over $3.4M in revenue and managed a team that closed $11M+. He was the top-performing rep at two different companies, both times starting from the bottom of the leaderboard.
In 2024, he founded an Amazon marketing agency, where he built the systems and processes to manage listings, PPC, creative, and lead generation across multiple brands. When he started automating those operations with AI, he realized the playbook worked for any professional services firm drowning in repetitive, high-cost work.
That realization became Headroom Consulting.
Education
Software engineering
degree
degree
Personally closed
$3.4M in sales
Team-managed
$11M+ closed
Sales rank
Top BD rep
at 2 companies
at 2 companies
Founder
Multi-brand
Amazon agency
Amazon agency
Why us
Most people offering AI consulting are missing half the picture.
The AI implementation space is full of two types of people: technologists who've never run a business, and business consultants who've never written a line of code.
Technologists who've never run a business
They can build the model. They can't tell you which workflow to point it at, or how it changes your P&L.
Misses the business
Business consultants who've never written a line of code
They can sketch a strategy slide. They can't ship a production workflow your team actually uses on Monday morning.
Misses the technology
Founded by someone who's done both.
Built software, closed millions in sales, managed teams, and run a real services business. We understand the technology and the business model it needs to serve.
Both, and we build it
That's why we don't sell "AI strategy" or hand you a deck of recommendations. We build a working system, inside your tools, trained with your team, measured by real output.
How we operate
Our principles.
01
Kaizen: 1% better every day.
We believe in constant, compounding improvement. We show up every day, refine our craft, and stack small gains - because 1% daily is how lasting change compounds.
02
We measure everything.
Hours saved, FTEs recovered, dollars unlocked. What gets measured gets improved.
03
We build for durability.
Your team owns the system after we leave. SOPs, training, internal automation owners: everything transfers.
04
We eat our own cooking.
We run AI systems inside our own operations. If we wouldn't trust it in our own business, we won't put it in yours.
Ready to see how much capacity your firm is sitting on?
Book a 30-minute diagnostic call. No pitch deck, just a clear estimate of how many hours and dollars you can unlock with AI.